Fashion wars: Russian Army unveils new sexy uniform - January, 2008

Fashion wars: Russian Army unveils new sexy uniform

January, 2008

Soldiers in Russia will soon be looking sexier and sleeker, thanks to the talent of a top fashion designer. Valentin Yudashkin, whose clothes adorn catwalks across the world, is helping to design a modern uniform for the Russian Armed Forces. The Ministry of Defence thinks its time to upgrade the uniform to something trendier. “The uniform hasn’t been changed since 1994. But now we need greater variety and better design for the regions,” army general Vladimir Isakov said. Well for Russian soldiers the time has come to hang up the furry hat and replace it with one pointier and sleeker. Jacket pockets are out, and shiny tassels are in. The regulation olive colour is so 2007, and now its all about aquamarine and little white gloves. “The uniforms are modern, light and elegant, and, as I see it, very Russian. Young recruits should be at the cutting edge, they shouldn’t be deprived of anything and must be fashionable,” designer Valentin Yudashkin explained. Now Yudashkin’s new uniforms will be rolled out to the regions and tested, because while they might have the flair they must also withstand some hefty wear and tear.


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Russia’s armed forces will not only be stronger in future. They will also be better dressed. A couture collection of new military uniforms has been shown to President Putin by Valentin Yudashkin, the country’s famous clothing designer, at a fashion parade in the Defence Ministry headquarters. Chisel-jawed servicemen and leggy female models stood to attention in chic fur collars, stylish peaked caps and goldembroidered tunics as Mr Putin, the Commander-in-Chief, examined the dashing new look on Monday. He remained impassive while Mr Yudashkin and Vladimir Isakov, the Deputy Defence Minister, explained the finer details of the uniforms, but was said later to have approved the designs for general introduction. The uniforms will get their first public display in Red Square on May 9 in a parade marking the Soviet Union’s victory over Nazi Germany in the Second World War. Controversially, Mr Putin is also reviving the Soviet-era practice of parading tanks and nuclear missiles on the square past Lenin’s tomb. Fashion commentators said that the uniforms revived some of the glamour of Russia’s imperial tradition in combination with its recent Soviet history. Izvestia newspaper said that the designs recalled the Hussar style of 19th-century Russia. The Soviet Red Star, which Mr Putin restored in 2002 along with the former Soviet anthem, has been replaced by the imperial double-headed eagle. The defence ministry spent £2 million to commission the designs of new uniforms for the army, navy and air force. Full-scale production is expected to begin this year, at an estimated cost of about £300 million.


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